Monday, May 10, 2010

WHY TAKE A SPA HOLIDAY?


The global financial crisis has really shaken a lot of people to their foundation. Some have seen their personal wealth eroded while others have lost their jobs. On the whole, most of the impact has been negative but there have also been some positive effects.

When our certainty and foundation is shaken we are forced to stop and look at our lives and some start an inward journey. First of all, people are looking increasingly at how they live and what they live for. Instead of being solely focused on their personal destination - in other words postponing their lives until they have achieved their ambitions and desires – they are instead actually living and celebrating the journey.

There is a growing realisation that life and moments are perishable and it’s a case of ‘use it or lose it’. Holidays are the best way to enjoy these moments with family and friends. As we reflect on our lives it usually the moments we spent with our nearest and dearest as opposed to number of digits that we may or may not have in our bank account that is truly important.

Those who look inwards are increasingly looking for a more meaningful holiday. Instead of collapsing on the beach for a few weeks, which is still a great thing to do, people are looking for a better return on their wellness investment where they can work on themselves through spiritual enquiry, self improvement, physical wellbeing.

This is where the role of destination spas comes in to play. The easiest way to understand the difference between a normal spa and a destination spa is that typically, a resort will sell rooms first and may bolt on spa afterwards. With a destination spa the spa comes first. More specifically, customers will buy the programmes first and the room component bolts onto this.

There are a growing number of great destination spas all around the globe, each with a different focus and concept; from physical fitness to detox to meditation. The general idea is that as well coming away looking and feeling 10 years younger and fitter you will also be armed with some new life skills that will be meaningful when you are back in your normal stress bound existence.

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